Lucozade: Ad Copy

The client, Lucozade, wanted to create a vending machine that would disperse a Lucozade to people when prompted. The vending machine would be placed on a beachfront promenade. The machine would be fitted with a microphone and when customers interacted with the machine, audio recordings would be played in the background. The brief was to create copy for the audio. The copy needed to be complimentary statements, that were not overtly flirtatious, that would be voiced by a voice actor.

Hello, from the other side! You must’ve heard that a 100 times!

I believe in miracles! Where you from, you thirsty thing?

What a beautiful smile? Wider this time.

Is it the weekend already? Because, you’re quite the special.

You got it like that!

Take it easy on the clutch, cause girl I like you.

Siri, Siri in my iPhone, who’s the fairest of them all? The one who stands in front of you.

Flawless! Did you wake up like this.

I have a blank space, baby! May I write your name?

I’d say you have a heart of gold but first I need to get past that precious smile.

What lies within is what really matters, but your exterior is just as enchanting.

I have to say, this is the first time I’ve seen an angel in this part of town.

I love your ice blue eyes. The cold never bothered me anyway!

LA face with some Oakland beauty

Those eyes are giving me life!

I’ve never seen such a beautiful sight. If you please turn a little… I’d like to get a side profile.

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